How SEO Will Affect Your Ranking in Google
SEO (search engine optimization) is the process of optimizing a web page or site to boost the amount of quality of its visitors from a search engine, usually through the organic or natural results. It’s free, completely passive, and most importantly effective. However, how can you optimize your article content for SEO, what rank factors are really that matter, and how can you leverage your current articles to promote yourself? That’s a subject worth mastering if you want to make serious money from SEO. Read on to find out.
First of all, the process of SEO starts with link building. All the link building in the world isn’t going to help you very much if you don’t have some good quality backlinks pointing to your site. In fact, your backlinks should be relevant to the target keyword you’re trying to rank for, because otherwise the search engines will just ignore them completely and won’t give your site any chance at all.
This means that for organic traffic, you want links from high PageRank, authority sites that have been around for some time, that have a solid reputation, and that generally have a fair share of useful content. For this type of organic traffic, you want to post to well established, authority blogs and forums, as well as participating in relevant forums and posting on your own blogs, articles and websites. Social bookmarking and backlinks can also be helpful, but to a point. If you want to use SEO to get a lot of quality backlinks, you’re going to need to join many social bookmarking and link building communities.
This is one of the more important aspects of learning SEO, because it shows you how to manipulate the search engines for maximum effect. There are several different techniques that you can use to achieve this, but the most popular of these is called “spinning”. Basically, what you do is build up an organic, “real” website with many different pages, where each page is optimized for a search term. The pages are linked to each other so that they have the most chance of being found in the search results. Basically, instead of submitting your own site to the search engine, you just submit a bunch of other sites instead.
The problem with spinning, however, is that it can take a while to get your web pages noticed. Spinning requires knowledge of how to manipulate search engines. If you don’t have SEO experience, you may find it very difficult to get this spinning method to work effectively. One common way to achieve rankings quickly is to use a web directory. There are a number of very popular free web directories that allow anyone with minimal knowledge of SEO to submit web pages and thereby improve their rankings.
These web directories often have a feature known as “link popularity”, that allows people to see which web pages have some kind of link back to them. Link popularity is considered a significant ranking factor by search engines and is used to determine page rank. The more links a page has, the higher its page rank.
So, basically, if you want your site to show up high in the search results, you need to build some links pointing back to your site. Search engines, however, don’t just scan websites for link backs – they also look at the content of the website itself. In general, if a site has lots of relevant content then this will generally improve its chances of being indexed fairly quickly. However, the quality of the links on a site usually counts for a lot more than the quality of the actual text. The search engine will generally decide the quality of the links based on a few different things. Some search engines will check for a link back to the target keyword in the text, whereas others will consider the total number of times the link is mentioned on the site.
One of the best ways to improve your ranking is to build some organic traffic. It sounds rather difficult, but it’s really not – with the correct search engine optimisation tool like ahrefs, you can increase your ranking almost overnight. A good example of an SEO tool like this is called Keyword Traffic Forecast. It shows you how many searches you’ll get for your target keyword in the search engines over a certain period of time. You can then work out how many links you’ll need to get to the target keyword.